Bilal's EasyKale™ Blog

Mississippi-Based Bilal's EasyKale Chosen for Zero-Waste Shopping Platform

Mississippi-Based Bilal's EasyKale Chosen for Zero-Waste Shopping Platform

CEO Bilal Qizilbash is in New York City this week with Bilal's EasyKale™ alongside a select number of national brand representatives for the U.S. launch of Loop – the zero-waste, circular shopping program first launched in Paris last month. Loop provides shoppers a way to buy some of their favorite products (such as EasyKale) in reusable packaging delivered in a special tote bag by a UPS delivery person. The system works in a way reminiscent of the milkman in years past. The tote of empty bottles and cans is retrieved by UPS so containers can be re-used.“Our product EasyKale was chosen...

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Is Bilal’s EasyKale the Answer to the Great Veggie Debate?

Is Bilal’s EasyKale the Answer to the Great Veggie Debate?

On the key features of Bilal’s EasyKale is what we call the “lowered flavor profile,” which simply means that the flavor of our powered kale isn’t as bitter as leafy kale—a taste that certainly has some diehard fans, but many more detractors.While some people don’t like the taste of leafy greens or cruciferous vegetables at all, others will single out kale as something they don’t want in their diets.And kids—with less developed palates and less of an interest in “what’s good for them”—can be among kale’s biggest detractors.But why is that important? Here are a few reasons to consider getting...

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CEO Bilal Qizilbash 'Cuts the Ribbon' on USDA-Certified Organic Bilal's EasyKale

CEO Bilal Qizilbash 'Cuts the Ribbon' on USDA-Certified Organic Bilal's EasyKale

Bilal’s EasyKale officially launched on March 1, 2019, with a ribbon-cutting ceremony in downtown Jackson, Miss. in front of the offices of Innovate Mississippi. “When I was studying for my master’s in medical sciences, I found that juiced curly kale selectively kills melanoma cancer cells in vitro while not affecting non-cancerous cells,” CEO Bilal Qizilbash said at the ceremony.The cancer-fighting potential of kale is a major reason Qizilbash developed Bilal’s EasyKale.The other reason is that leafy kale is tough to consume daily."People told me that they didn’t like the taste or texture of kale—that’s what eventually led me to develop...

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EasyKale CEO to Speak at Global Health and Innovation Conference at Yale

Bilal Qizilbash cancer

EasyKale CEO to Speak at Global Health and Innovation Conference at Yale

Bilal Qizilbash, CEO and co-founder of EasyKale Labs, will speak at the Global Health and Innovation Conference at Yale University this April.During his presentation, "Hate Kale? Let's Talk," Qizilbash will review the state of his research into the anti-cancer properties of kale and give the audience a better understanding of what he hopes to accomplish with EasyKale.In lab work conducted while he was studying for a master's degree in medical sciences at Mississippi College, Qizilbash discovered that, in vitro, juiced leafy kale would attack melanoma cancer cells while leaving non-cancerous cells alone. That work eventually led to a patent, and Qizilbash is...

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Foodboro Calls EasyKale 'Must Watch' Food Maker for Mississippi

Foodboro Calls EasyKale 'Must Watch' Food Maker for Mississippi

Foodboro, an online industry group for food and beverage manufacturers, put together its "Must Watch Food and Beverage" list in November of 2018, using a map of the United States to show the food or beverage company to watch for in each particular state. We at EasyKale were thrilled to see our logo in Mississippi on that map!According to their blog entry, Foodboro choose the companies because they are "constantly and creatively changing how we find, share and eat out food." EasyKale is a great example of this. Our founder Bilal invented EasyKale because he wanted to help people get a regular...

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